The Concept

BTY is more than an exceptional vessel — it is a scalable business concept.

From the start, BTY’s founders have carefully considered how to deploy a vessel like BTY within a broader structure:
a cruise line, a charter business, or a smart combination of both.

Charter yachts and cruise vessels are expensive to operate. In addition to fuel and port fees, there are significant costs for maintenance, crew training, and — importantly — crew wages.
Crews cannot operate 24/7/365; they must be rotated regularly, while salaries continue.

Operating a single vessel also makes it commercially difficult to optimize utilization.
Potential guests may need to be turned away when the ship is fully booked (overall or in a specific period).
And when the vessel is in major maintenance, revenue can drop to zero for an extended time.

These challenges can be addressed by operating multiple, technically identical vessels.
This requires more investment, but it also delivers higher total revenue and lower operating costs per vessel.

Key advantages include:

• During construction: Shipyards and suppliers value series production. Discounts of up to 25% are realistic.
• Crew training: An experienced crew can train new crew members very quickly.
• Crew rotation: With multiple vessels, rotation planning becomes more flexible and more cost-efficient.
• More choice for guests: Guests can choose from different vessels, destinations, and timings.
• Repeat guests: For returning guests, a sister ship still feels familiar — a kind of “coming home.”
• Logistics: Procurement and transport for multiple vessels is more efficient, lowering cost per vessel.
• Commissioning routine: Bringing a new vessel into service every 6–9 months builds a highly efficient routine.

Finally, organizational overhead per vessel is far more attractive with multiple vessels than with just one.
BTY has a detailed financial model available for serious potential partners and/or financiers, demonstrating this clearly.
Available on request via info@bty-cruise.com.

In short: BTY is far more than a beautiful ship.
It is a complete concept for a successful enterprise aimed at both the luxury cruise market and the high-end charter market —
with maximum environmental friendliness.